Chapter 684: Chapter 684

Because of the way Su Fan showcased the product, he had Eastern Medicine Company's staff distribute the many products to over five thousand guests.

It allowed everyone to view Eastern Medicine Company's products up close.

Of course, the venue erupted into excitement once again!

Many launch events don't even have physical products, only displaying them through slideshows.

Even at some events where there are physical products, it's impossible for everyone to examine them up close, let alone from zero distance.

Eastern Medicine Company, clearly possessing unparalleled confidence, actually allowed every guest to hold and closely observe their products in their hands!

At the venue, Bai Man also received the product from Su Fan Company.

Although Wang Fei was a staff member of Eastern Medicine Company, at that moment, she was sitting together with Bai Man.

For today's product launch, Wang Fei didn't need to do anything.

Bai Man received a box of cough medicine and couldn't help but exclaim, "This packaging design is so beautiful!"

Wang Fei laughed and said, "Of course, this packaging was selected from over seventy proposals."

Working for Eastern Medicine, she obviously knew the inside scoop.

After everyone received Eastern Medicine's products, Su Fan's voice also came from the podium, "Everyone can open the packaging and take a close look."

Upon hearing this, Bai Man and the others naturally opened the packaging with great anticipation.

The appearance of traditional Chinese medicine isn't attractive.

It's not colorful like Western medicine; it's basically black.

This is the original color of traditional Chinese medicine, and Eastern Medicine's products didn't even use a sugar coating.

Although these medicines lacked sugar coating, no one thought it was an issue.

Medicine isn't food; it doesn't need to look good, nor taste good. As long as it's effective, has few side effects, and is affordable, that's enough.

These three criteria, Eastern Medicine's products undoubtedly met them all.

There was a specified retail price for Eastern Medicine products right on the packaging box.

All medicines were clearly priced, fair for both young and old.

In the venue, many representatives from local and nonlocal pharmaceutical companies shook at the sight of the prices on the packaging boxes and the test reports displayed on the big screen.

Some were even sweating profusely.

The reason being that their era of exorbitant profits had come to an end.

These ten medicines, once placed on the shelves, were bound to blow up all Western medicines and similar traditional Chinese medicines.

From this moment on, both the domestic and international pharmaceutical markets would turn a new page!

Eastern Medicine's product launch didn't have an excessive introduction.

But their products had already struck fear into competitor companies and brought immense delight to the attending guests.

This launch event was naturally a complete success.

The entire Yang City's pharmaceutical market was also directly shaken!

Because Su Fan and Eastern Medicine weren't just producing these ten products; they intended to use traditional Chinese medicine to completely replace the expensive or heavy-side-effect Western medicine.

Facing the onslaught from Eastern Medicine, many pharmaceutical companies were feeling unprecedented levels of anxiety.

Some companies began nitpicking, seeking more domestic and international testing organizations to check Eastern Medicine's products.

Others quickly pivoted, preparing to use their years of experience in the pharmaceutical field to overtake the competition at the curve.

Su Fan and Eastern Medicine Company had already proved that this path was the right one.

They could, indeed, develop Chinese medicine with lower prices, better effects, and fewer side effects.

If so, if they hurried and developed their medicines to seize the market, wouldn't that be the end of it?

What they didn't realize was that every single one of Eastern Medicine's traditional Chinese medicines had incredible technological barriers that they simply couldn't replicate.

Then there were the relatively wiser pharmaceutical companies and related enterprises that chose to become a part of the Eastern Medicine ecosystem, becoming allies of Eastern Medicine Company.