Chapter 706: Chapter 706
Luo You and Zhang Dayou were monitoring Weibo data in real-time, ready to seize the topic and make a big fuss about it.
Recently, the "lucky fish" meme had been popular online; it was time to do something big and tie this trendy element to He Jinxia.
Luo You had made a major resolution this year, determined to make sure that whenever netizens brought up He Jinxia, they’d think of the lucky fish, flipping the popular hashtags #LuckyFishHJX, #LuckyFishHeJinxia, and #HeJinxiaTheLuckyFishGirlWalkingInMortalWorld upside down.
If they didn’t succeed, they would consider it an honorable failure!
They also knew that such hype was like castles in the air; without solid work to back it up, the popularity they whipped up would quickly evaporate, but time waits for no one. Missing such a great opportunity would be too regrettable.
If they really waited for a work to come out before starting the hype, it might not achieve the effect they could get now.
In the circle, there were always some unwritten rules, like some crews had to worship certain deities before shooting, hoping to ensure a smooth start to filming. They didn’t expect any real effects, just peace of mind.
Or some directors, attracted to actors known as "male leads with good fortune" or "lucky supporting actresses," would specifically invite these actors to participate in their films, hoping the actors’ luck would rub off on their projects.
Because every film He Jinxia had partaken in had almost been nominated for film festivals, some directors had started to take notice of her.
Some directors wanted to invite her to be the leading lady, but more directors wanted her for supporting roles—the third or fourth female characters, the passersby types. They weren’t asking for anything else, just hoping that He Jinxia’s luck could lend them a hand and bless their films!
The trending search #LuckyFishHeJinxia swooped into the hot search list and quickly climbed from the bottom to first place, with more momentum than any of He Jinxia’s previous trending topics!
At the same time, Luo You’s phone started ringing off the hook, all from directors making inquiries.
As Luo You headed to the meeting room, he picked up no fewer than four calls along the way, speaking briefly and not daring to chat with the directors for too long.
Finding his way to the meeting room at last, He Jinxia was already inside. Luo You simply turned off his phone, his face beaming with joy as he said, "Congratulations, ’Crash Through the World’ you acted in has been nominated for the Venice Film Festival!"
He Jinxia smiled bitterly, "Brother Luo, that news sounds more like a scare than a celebration. I never thought that four months later, ’Crash Through the World’ would suddenly send us this news."
Luo You grinned, "The moment we received the news, the production crew called me and discussed it. We’ve decided to focus the hype on you. Fortune has turned in your favor; you’ve caught a good time indeed!"
He Jinxia frowned slightly, "I only play a minor supporting actress in this film, and now that it’s gotten into the Venice Film Festival, the greater credit should go to the two leading seniors. Won’t this piss people off too much?"
Luo You shook his head, "You’ve forgotten how ’Crash Through the World’ used your fame for the sake of box office results at first, leading netizens to think it was a film starring you.
Although this seemed good at the start, it couldn’t be kept under wraps for long. Viewers started cursing en masse, and although there was a lot of criticism, at least the film’s initial box office was boosted.
From this incident, the production team reaped all the benefits from you, but it damaged your reputation greatly. They owe us a favor, and pushing you to the forefront now is to pay back your popularity. This was not only the director’s idea but also came from the two leading actors."
He Jinxia couldn’t help but ponder.
In the entertainment circle, keeping a star’s image always positive, free from all negative news, is very difficult—after all, where the water is too pure, no fish swim.
She had swallowed that dumb loss last time, thinking she could only bear it silently, but now, it seemed that fate had granted her a favor in return.
This quid pro quo was truly marvelous.
Thinking of this, He Jinxia couldn’t help but smile.
"I’m planning to collaborate with the production team’s publicity stunt and establish a fixed image for you, that of the ’Lucky Fish Girl Walking in Mortal World.’ The lucky fish element is quite good; being linked to it has no drawbacks. Other stars may wish to cash in on it, but not all have the capacity to do so."
He Jinxia nodded, "Alright, I have no objections."
The idle chatter came to an end, and Luo You composed himself, getting down to the serious business of discussing notifications.
"The next film you’re set to shoot hasn’t been decided yet, and this film will determine whether you can rise to become a top-tier star. The company will treat this matter with great caution.
Although you have emerged suddenly this year without the experience of other top-tier candidates, you have the upper hand in terms of popularity and trending topics. All you need is a boost from the East Wind, and the company’s upper management is very optimistic about you."
At this point, Luo You paused and said in a serious tone, "Moreover, you still have a three-year contract with the company. Now it is the second year of the contract. If you don’t ascend to top-tier status by next year, you will have to fulfill the unequal obligations stipulated in the contract.
Both the company and I, personally, hope you can complete the promotion as soon as possible."
He Jinxia’s expression was solemn as she slowly nodded, "I’m very clear about that; I’m even more anxious than you are."
Luo You managed to hide his smirk, embarrassed, as he really couldn’t see it at all—the girl before him was remarkably steady.
However, Luo You felt somewhat reassured, remembering that Sheng Yan was her boyfriend.
Truth be told, if he had a girlfriend who was incredibly wealthy and also happened to be his boss, he’d feel reassured too!
No, it’s not right. He shouldn’t be thinking ; living off a woman is wrong...
Luo You took out a yellow envelope and pulled out several pieces of documents, handing them to He Jinxia: "Let’s discuss reality shows first. I have several offers for reality shows here. Apart from one that I’m not sure about, you can pick three or four from the others to participate in."
He Jinxia’s face turned a shade of embarrassment. Three or four? Such a grand ambition!
Is Brother Luo treating her like a Transformer to command at will? Even with her abundant energy, she couldn’t handle three or four reality shows!
Even last year, when she had a more relaxed schedule and had no definite film projects, forcing her to turn to reality shows for popularity, she only took on two.
This year she was so busy, to be honest, it would be a stroke of luck to maintain last year’s standard.
He Jinxia lowered her head and flipped through the folder, spotting two familiar names among a pile of unfamiliar ones, and couldn’t help but pause.
"Original Inn and Crash Through the World have also extended invitations to me?"
Luo You raised an eyebrow, "You’re in your prime, and you participated in shows last year; it’s very normal for them to know you and invite you back. What else did you expect?"
He Jinxia murmured, "I thought they wouldn’t invite the same star too many times."
Luo You replied, "Indeed, they wouldn’t invite the same star too many times."
Finally, he added, "Within the same year." Nᴇw novel chapters are publɪshed on N0velFire.ɴet
"It’s been over a year for you, and the reality shows have also stepped into a new year. Inviting you back can also rub off some of your popularity, claiming that you have participated for a consecutive year, which is a good promotional selling point."
He Jinxia cast her eyes down, contemplative.
She had participated in both of these reality shows before, and the filming process was quite pleasant, with few instances of scheming and intrigue among the stars. Logically, it wouldn’t be bad to go back and join them again.
"How popular are these two shows?"