Chapter 691: Chapter 691
"He doesn’t like taking pictures for others, otherwise I would have shown you his photos long ago." Yang Zhilin was very confident in Xiao Yebai’s appearance and charm.
"No need," Mrs. Yang said, "This man has already been appreciated by your father before, I don’t think there’s a mistake."
"Dad, have you changed your mind now?" Yang Zhilin asked cautiously. This time, she had accepted the challenge again without her father’s knowledge, secretly bringing her mother along with her. Fınd the newest release on 𝘯𝘰𝘷𝘦𝘭·𝘧𝘪𝘳𝘦·𝘯𝘦𝘵
Mrs. Yang shook her head: "I couldn’t tell what your father meant. However, he hasn’t explicitly objected or asked me to go back, maybe he just wants to wait and see. For now, the Xiao Family is not beyond hope."
"Who is manipulating the Xiao Family from behind?" Yang Zhilin blinked, searching her mother’s face.
Mrs. Yang coughed lightly and laughed softly, "How could we possibly know that?"
Having said that, she stroked Yang Zhilin’s head and said, "Don’t worry, as long as you like it, you will definitely get it."
Of course, ever since her childhood, there wasn’t a single thing she had wanted and not obtained!
Xiao Yebai couldn’t possibly be the only exception, nor would he be the last.
A touch of pride curved the corners of Yang Zhilin’s mouth.
She was determined to make him lose wholeheartedly. To make him kneel down and beg her, definitely!
At the heated event scene, Gu Nuan and Zhong Qiaohui had finally, with the help of the onsite staff, made their escape and got into their car, ready to head home.
Meanwhile, they had obtained the best entry tickets from the local coffee association, including contacts from two local judges, Mon Okachi and Steve, who had each given them their contact numbers. As for the other manor owners, it was very easy for them to get in touch through these two judges.
Oh, and Steve also invited them to be interviewed on his radio show.
On the way back, Zhong Qiaohui was not only exuberant but also quite surprised by the enthusiastic response at the event which was beyond their planning. Logically analyzing, Brazil is a major coffee country that should be incredibly discerning about coffee, yet, why did their new consumer concept strike such a deep chord?
She didn’t quite understand.
She turned to Gu Jinrong, who was in charge of planning, and asked, "What do you think? Didn’t you do preliminary market research? Based on the situation, it seems unrelated to market research? Where did you get the inspiration and ideas? You’ve only been here for a few days, how did you conduct the research?"
Normally, prior to the development of a new product, market positioning is essential, which definitely requires market research. This is practically a standard procedure for every major company. But, as Zhong Qiaohui said, Gu Nuan had just arrived in Brazil, and given Zhao’s urgency to make a comeback, there simply wasn’t time for market research.
So, is the so-called market research necessarily about sending people to distribute consumer questionnaires and using collected data for analysis? Not necessarily!
The reason is simple, what era are we in now? With big data as a foundation, spending time and resources on questionnaires that can yield minimal results or even distort the data is an outdated approach.
Nothing can reflect consumer preferences better and more accurately than actual consumption data.
"I checked, there’s supermarket data available locally, and although Zhao’s coffee product was a failure before, the supermarket survey data conducted here is available, and it can completely serve as reference data for this occasion with no issues. Additionally, I reviewed Zhao’s wine sales data in the local area. This, Zhao’s own data is clearer and more credible."